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Last Date:- 01 August 2021 23:59 hours

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Certificate in Fundamentals of Digital Marketing

Jagran Lakecity University | Certified By Jagran Lakecity University

$208 $125

In today’s world where brands are shifting their focus from traditional to digital ways of marketing, it is very important for marketers to understand the medium and how it is different from the traditional marketing methods. The Certificate course on Fundamentals of Digital Marketing is brought to you by Jagran Lakecity University, in association with Enhelion. It provides a brief understanding about different aspects of Digital Media. It further elaborates upon the user behaviour in digital space, strategy development, communication channels, media mix and other important Digital Marketing aspects. It is structured to deepen your understanding about Digital Media and Marketing.

WHAT WILL SET YOU APART?

The certificate programme will enable you to-

  • Get a better understanding of the topics by being mentored by various practicing people
  • Get lifetime access to the recorded lectures which are stored in Enhelion’s database for any future reference
  • Interact with the Enhelion team on one-to-one basis at various intervals
  • Get assessed on the basis of online examination as well as online submission of assignment

 

The course has been designed to provide an overall understanding about the digital marketing. It outlines the future of Digital Media. It discusses in detail, the basics of Digital Marketing with the help of different frameworks. It further delves into the Consumer Behaviour, Planning and Strategy implementation.

The following modules are covered under the course [Video lectures only]-

  • Module 1: Introduction to Digital Marketing
  • Module 2: Connected Consumers
  • Module 3: Strategy Development
  • Module 4: Digital Marketing Communication and Channel Mix
  • Module 5: Campaign Management and Execution
  • Module 6: The Future of Digital Media and Marketing
  • Fees $208     $125
  • Registration Open
  • Timing Self-Paced

Jagran Lakecity University

Jagran Lakecity University Bhopal is a private university established under Section 2(f) of UGC Act 1956 and is based out of Bhopal, Madhya Pradesh. JLU Bhopal is one of the fastest growing and one of the most awarded university of Central India having practice based pedagogy at its core. Currently the university is offering 56 degree program to more than 2500 students from 8 countries and 27 states of India. The university has 27 partnership with top industries and international universities ensuring the students get great exposure both nationally and internationally.

  • Fees $208     $125
  • Registration Open
  • Timing Self-Paced

In every walk of life, the process of evaluation takes place in one form or the other. If the evaluation process is eliminated from human life, then perhaps the aim of life may be lost. Being in the same line, Enhelion is committed to evaluate the process of learning through its courses.

The evaluation will be conducted in a two-fold manner. There will be one MCQ test which would test the basic understanding on the topics covered in the course. Furthermore, there will be one Project Assignment, which would test the analytical understanding of the same.

The most intriguing aspect of the evaluation process is the time flexibility it affords. You can take the MCQ test and submit the project assignment as per your convenience.

To be eligible to receive a certificate after successful completion of the course, one is required to secure a minimum of 40 percent overall.

On successful completion of the course, e-copy (soft copy) of the certificate will be provided. Due to the ongoing pandemic situation, the University will not be providing hard copy of the certificate.

  • Fees $208     $125
  • Registration Open
  • Timing Self-Paced

Jagran Lakecity University

Jagran Lakecity University Bhopal is a private university established under Section 2(f) of UGC Act 1956 and is based out of Bhopal, Madhya Pradesh. JLU Bhopal is one of the fastest growing and one of the most awarded university of Central India having practice based pedagogy at its core. Currently the university is offering 56 degree program to more than 2500 students from 8 countries and 27 states of India. The university has 27 partnership with top industries and international universities ensuring the students get great exposure both nationally and internationally.

  • Fees $208     $125
  • Registration Open
  • Timing Self-Paced